MATT OWENS — Too Far Gone
Matt Owens' dark and atmospheric new video shot on location in Ireland...
Here's the story:
“A million euros worth of cocaine washed up on the West Coast of Ireland in County Clare, about half a decade ago, and the Garda were called and collected it. When the same thing happened again two years later, the locals got there first; the stash was never found by the authorities or those whom it originally belonged to. I was on tour, stone broke, when a guy at the bar suggested we could smuggle some back to London in an amp to supplement our income. I declined. But I liked the story as the setup for this song...”
So it’s all about a fictional dodgy deal — a dodgy escapade that goes very wrong.
(As such things often do).
And of course with Matt Owens, it's about the consequences...